A creator-led content engine feeding Meta campaigns, with a weekly testing loop that kept the winning hooks in rotation and the losers retired fast.

The outcome

11 UGC concepts cut blended CPA by more than a third.

Every number on this page is drawn from the client's own analytics, not from a platform-reported estimate.

Where we started

As with most engagements, the first month was diagnostic: auditing what existed, instrumenting the tracking properly, and agreeing which single metric the work would be judged against. Only then did execution begin.